Welcome to the Pro:Direct football family...

Pro:Direct Academy was founded in 2010 and is the official youth football provider for global sports retailer Pro:Direct Sport.

With over 6,000 members across the UK and Indonesia, Pro:Direct Academy develops players and people on and off the pitch. A family ethos from the start, shaped and developed by ex Stevenage coaches and players, our original centre founded in Enfield now has approaching 1,000 registered players.

Training sessions at Pro Direct Academy

Training sessions for boys and girls at Pro Direct Academy

Exceed Expectations
With technical coaching delivery influenced by UEFA B Licenced Coach and Watford FC scout Danny Payne, we invest in young people from tots to teens. All the coaching staff are FA Level 2-3 or UEFA qualified, DBS checked and have years of experience developing young players.

The Academy is based in Hertfordshire and centres are open in locations such as London, Surrey, Birmingham, Nottingham, Lancashire and Devon. We have grassroots club teams of boys and girls that represent Pro:Direct in local leagues across the UK every weekend.

Youngsters and parents enjoy a warm welcome at sessions and benefit from state of the art Nike kit sets.

Pro Direct Academy players enjoy exclusive events

Pro Direct Academy players training at Spurs (top), visiting St George's Park (left) and being inspired by England legend Stuart Pearce (right)

Exclusive Experiences - we're there for our players & parents
Exclusive and exciting Pro:Direct brand events and Nike product play tests are a regular way of life at PDA. Our players have enjoyed meeting the likes of International icons
Pelé, and Roberto Baggio, French World Cup winners Marcel Desailly and Robert Pirès. They've also met and been inspired by Jürgen Klopp, Stuart Pearce, Petr Čech, Sadio Mané, Gianfranco Zola and N'Golo Kanté. They've trained at Tottenham Hotspur and at Liverpool's Melwood.

The Pro Direct Select Squad in action versus pro club academies

The Pro Direct Select Squad in action versus pro club academies

We Got Solutions
Players from 16 can join our Football Education Programmes to study BTEC qualifications alongside living the lifestyle of a pro footballer. Our students find jobs as pro players, coaches and also go on to University. To date our post 16 players have gone on to sign for clubs such as Wolves, Fleetwood Town and Stevenage.

Our Select Squad pulls in players from across our 15 regional centres and have played against the likes of Northern Ireland U19s, Manchester City Academy and Derby County Academy.

Join us at Pro:Direct Academy and Be Extraordinary.